Crown
The Ultimate History of Video Games, Volume 2
The definitive behind-the-scenes history of video games’ explosion into the twenty-first century and the war for industry power
“A zippy read through a truly deep research job. You won’t want to put this one down.”—Eddie Adlum, publisher, RePlay Magazine
As video games evolve, only the fittest companies survive. Making a blockbuster once cost millions of dollars; now it can cost hundreds of millions, but with a $160 billion market worldwide, the biggest players are willing to bet the bank.
Steven L. Kent has been playing video games since Pong and writing about the industry since the Nintendo Entertainment System. In volume 1 of The Ultimate History of Video Games, he chronicled the industry’s first thirty years. In volume 2, he narrates gaming’s entrance into the twenty-first century, as Nintendo, Sega, Sony, and Microsoft battle to capture the global market.
The home console boom of the ’90s turned hobby companies like Nintendo and Sega into Hollywood-studio-sized business titans. But by the end of the decade, they would face new, more powerful competitors. In boardrooms on both sides of the Pacific, engineers and executives began, with enormous budgets and total secrecy, to plan the next evolution of home consoles. The PlayStation 2, Nintendo GameCube, and Sega Dreamcast all made radically different bets on what gamers would want. And then, to the shock of the world, Bill Gates announced the development of the one console to beat them all—even if Microsoft had to burn a few billion dollars to do it. In this book, you will learn about
• the cutthroat environment at Microsoft as rival teams created console systems
• the day the head of Sega of America told the creator of Sonic the Hedgehog to “f**k off”
• how “lateral thinking with withered technology” put Nintendo back on top
• and much more!
Gripping and comprehensive, The Ultimate History of Video Games: Volume 2 explores the origins of modern consoles and of the franchises—from Grand Theft Auto and Halo to Call of Duty and Guitar Hero—that would define gaming in the new millennium.
UPC/ISBN: 9781984825438
Product Information
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This policy outlines our standard for new release and shipped comics, and the industry-standard guidelines we follow.
OUR STANDARD
Books without a stated grade will be offered as Near Mint 9.4 or better. We do not guarantee 9.8 condition on any book unless specifically noted.
We use industry-standard grading guidelines from:
- CBCS Comic Grading Scale
- Overstreet Comic Grading Standards
- CGC grading standards
If you're new to comic grading, the resources above are a great place to start.
WHY WE DON'T GUARANTEE 9.8
Modern comic printing is an imperfect process. Books are printed in massive
runs, bound at high speed, and shipped in bulk to retailers. Even brand
new books off the truck will exhibit minor production characteristics,
and that's normal, and consistent with industry standards across every
retailer.
A 9.8 grade represents near-perfection, and the reality is that not every printed book qualifies for that grade no matter where you buy it from.
We can absolutely commit to NM 9.4 or better. We cannot commit to 9.8 on every book, because that's not how comics are made.
WHAT QUALIFIES AS NM 9.4
Per industry standards, a book may exhibit the following minor characteristics and still grade as Near Mint 9.4, as long as there's no accumulation of defects:
Bindery characteristics:
- Minor to moderate corner tears
- White edges along the spine (common on most modern printings)
- Covers slightly offset from interior pages (common on cardstock covers)
Printing characteristics:
- Slight color rub on back covers
- Small paper wrinkles present from the paper roll prior to printing
- Wavy paper texture from the printing process
Spine characteristics:
- 2-3 small color-breaking spine ticks
- Minor non-color-breaking spine dings
These are normal modern production characteristics, not damage from handling or shipping. They are present on books across the industry, regardless
of retailer.
OUR RETURN & EXCHANGE POLICY
We do not accept returns or exchanges on books that meet our NM 9.4 or better standard.
We will replace or refund:
- Books damaged during shipping (clear shipping damage, not pre-existing print characteristics)
- Books that fall below NM 9.4 standard (significant spine damage, major creasing, tears, etc.)
- Wrong cover or wrong issue shipped
For premium variants (1:25, 1:50, 1:100, 1:250, 1:500 incentive covers, signed editions, exclusive variants), we apply enhanced QC during pull and packing. If a premium variant arrives outside our standard, contact us within 7 days of delivery and we will work with you on a replacement.
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